If the content isn’t right, it’ll be hard to promote it effectively. It’s like creating a product that no one wants to buy. How do you promote something useless? Headings give your web page structure and help search engines better determine what your page content is about. SEO doesn’t have to be especially difficult, but it does need to be well-planned and given plenty of attention if you want to achieve stable website rankings. Over the years many people have tried to game the system by creating content that is stuffed full of keywords in the hope that repeating their keyword phrases over and over again will in some way get them to the top spot of Google. While this tactic may have worked in the 90’s and early 2000’s it is time to put this to bed and stop creating content that is written solely for the search engines. These search engines have evolved and now recognise and reward natural language so the best piece of advice is to write naturally and for humans.
Optimal size of title tags
Among many factors that a search engine considers to rank the website, a backlink is one of the most important factors considered by the popular search engines to rank the website. If you want to get organic traffic to your blog post, first you need to decide what keywords you want to rank for. But instead of focusing on keywords with huge traffic, find long tail keywords with much lower search queries but also much lower competition. For good link building, you need to build good relationships. There are plenty of opportunities to build new contacts. You should start with niche-related communities: forums, blogs or social groups. A general rule of thumb: If you have links in a menu at the top of the page, avoid duplicating those same links on the bottom of every page. Linking to the same page in the footer creates a hole for the link juice to seep out.
The secret to engaged readers
Stay on top of relevant trends, create “how-to” blog posts, and frequently update older content to make sure you’re continuing to serve your audience with useful and timely information even after it’s initially published. Links increase the authority and trustworthiness of a page to
search engines, which increases the overall authority of that
website. Make sure every page of your site contains at least several hundred words of helpful, well-written, relevant content; and optimize all your title tags and meta descriptions while you're at it. If you're building links based on metrics, chances are that your rankings will drop when Google changes the metrics. That's what happened when Google discounted links from low quality pages.
How to acquire lots of high value, high DA and high authority linkbacks
Many e-commerce webmasters hold the view that when they list a lot of items, everything will translate to higher traffic, better SEO ranking, and sales. However, this is never the case. If any of your content is getting organic links from other sites, that content will naturally rank higher with search engines. Thanks to Penguin, if you engage in buying links and you are caught, Google basically eliminates your search presence for your entire site. Gaz Hall, an SEO Expert from the UK, said: "If your website code is not search engine friendly, then the search engines cannot read your valuable content targeting specific keywords. If you do not have worthy content that contributes to the wealth of knowledge that is the Internet, then you probably are not going to earn backlinks or social share activity. Backlinks and social media activity act as votes of confidence from external sources praising your content. They heavily influence a web page’s ability to rank for a target keyword."
Press Releases and Backlinks
Google Plus works powerfully and Google has really given their Plus button a big advantage when it comes to their own ranking factors. It’s phenomenal. Overall, the goal of onsite optimization is to increase the relevancy of a web page
(link is external)
in response to a specific query. Unfortunately, SEOs often get caught up trying to please search engine algorithms and forget the most important optimization principle: do what’s best for the visitor. We use keyword research to identify potentially useful queries for which a site is not receiving traffic. Keyword research is often abused by aggressive Web marketers who pursue an endless keyword strategy. Endless Keyword marketing continually adds keyword targets to a Website’s list of desired queries. This leads to an overabundance of content production and production standards suffer. The macro approach to keyword research is necessary for content heavy websites (and optimizing for traffic), but not ideal when doing intent-focused keyword research, as would be the case for Ecommerce, software, or other scenarios where some keyword phrases are going to carry significantly more qualification.