Become Obsessed With Powerful Metrics

In the past, some people tried to make their pages extra-relevant by using the keywords for which they want to get high rankings over and over again in their internal links. The idea was that a web page must be very relevant to a keyword if many other pages of …

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Things that make you love and hate mobile search

The Internet is a complex place that houses billions of websites, documents, apps, you name it, and search engines help link all the information together like a giant spider web – everything’s connected! The amount of documents recorded here is less important than the high quality standard. Although many marketers …

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The death of comment spam

Come up with topics you can turn into comprehensive guides or tutorials. SEO is important for websites because most of their traffic will be from natural search, or traffic from search engines. Permalinks are the permanent URLs for your web pages, posts, categories and tag archives. It is the web …

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Beginner's guide to walled garden sites

Content Marketing involves creating and sharing content online such as blogs, videos, or social posts to create interest around your brand and business. While the way you craft your content and the copy of your website obviously have an affect on your SEO, it’s important not to forget about …

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Tactics around forums

More people are using mobile devices than computers to search the web. Even those retailers who don’t sell products online or who have substantial offline sales are still impacted by search. When it comes to SEO, oftentimes a website owner thinks that their competitors are some of the largest …

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Internal linking is a secret weapon for search optimizers

Don’t change your URLs if you don’t have to. Certainly, don’t modify URL structure for minor tweaks. Search engine algorithms will continue to become more sophisticated. Standard SEO advice is to keep the site architecture as flat as possible, to minimize clicks from the home page to …

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Use URL structures that help your visitors

One of the main reasons a business professional might reject investing in SEO is because it seems to be highly dependent on the behavior of a search engine; they have no control over Any business with a bonafide brick-and-mortar location is eligible for a Google My Business listing at that …

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Figure out your audience and message

Good SEO consultants are hard to locate and they are even harder to hire. This is because there aren’t a lot of high-quality SEO consultants available for hire. There are lots and lots of bad SEO consultants or young entrepreneurs who think they know SEO. If you think about …

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Leads are the lifeblood of a business

When it comes to out-competing competitor pages, you are going to have to look at what the top competing page is doing when it comes to main content text. Chances are – they have some unique text on the page Mobile has changed our lives. It has also changed SEO. Mobile …

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Get Mobile

After the work to check the technical and on-page elements of a site, earning attention, and the links they bring, is a key part of most SEO campaigns. If you want to achieve a higher ranking on Google and other search engines, you’ll need to get serious about search …

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How To Spot DoFollow Links

Keyword selection requires its due consideration. You do not want to select a common, albeit popular, keyword featured in various other contents as it dilutes your visibility. Conversely, you do not want to choose a keyword that is so vague that your content becomes almost non-existent for the users. Don …

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Block bad URLs with robot.txt

Not all links are equal, as high-authority sites contribute more heavily in this regard. This means you should aim for more reputable mentions – but without snubbing any lesser sites that might link to you, as it all adds up. It’s easier for a source to link to your content …

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Long Tail Traffic Is Hiding In Long Form Content

Creating Local resources offers a plethora of link building opportunities. It is also an easy option for those businesses that don’t have a strong local presence or haven’t interacted much locally. Creating these resources is relatively easy but extreme care should be taken that only well-researched content goes …

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Don;t leave shady backlinks in place

Sitelinks can be a little bit of a double-edged sword: even if you can get Google to display them, they might not necessarily be the links you would have chosen to display. An SEO campaign can deliver all the traffic in the world, but if none of the visitors ever …

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Relevance is the key issue for link building

When SEO isn’t done right it can be the cause of wasted time, money and a lot of frustration for many businesses. They might be ranking well for some keywords, but those keywords aren’t actually bringing in qualified traffic, leads or buyers. Evaluating keywords for relative opportunities is …

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Work Hard and Success Will Come

SEO is a long-term strategy for your business and when done correctly (with the proper amount of time and resources allocated to it), it will produce consistent long-term value in the form of higher rankings and increased traffic. Link building has always been an important aspect of local SEO. It …

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Most of all, earn Google's trust

Another “old school” method of building up your backlinks is to make use of Forum Posting. It is a quick, easy and sometimes even fun way to get your links out and maybe even have someone directly click on them which is always a good thing. The page title and …

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Does Cross linking works as an SEO strategy?

If you want to rank for a high-value, high-competition blockbuster phrase, don’t worry about it. Just start writing high ranking content for lots of related topics. You first need to fill your site with link magnets. Keep track of how many times your past keywords have yielded expected results …

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What does your audience expect from you?

Google recognizes that a site might have two versions on the same page (web version and printer friendly version), and this duplicate content is actually meant to make for a better user-experience, and not trick the search engines. It is better to create a content that is user-friendly than exhaustive …

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Think about how to incorporate keywords into your article

Keyword relevancy and placement is far more important than frequency. Your keyword or key phrase should appear in the first 100 words of your page, if not the first sentence. Paid links are like paying someone to be your wingman to impress a girl rather than having a genuine friend …

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Find the right Chinese keywords

While producing incredible content may get you some links, the truth is, you are going to have to do some "link building." This means reaching out to other website owners in the space to ask for links. Authority is created over time. It can't be rushed. A lot of SEO …

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Keyword driven anchor text reigns supreme

Keywords should be relevant. This means your site should be a satisfactory destination for users. We know that we need links because the value is there – direct and indirect – and every study or research piece published about SEO says that links are still important. As a part of mobile searches …

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Increase the level of security on the site

As you’re developing high-quality content, you’ll need to pay some attention to search engine optimization, or SEO. Your content needs to contain words and phrases that people might type into a search engine. The prospect of Google penalties strikes fear into the hearts of most webmasters -- or at …

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Sprinkle LSI keywords liberally

There are domains which are better to receive links from than others. These are domains that are “trusted” sources and have higher domain authority. Search engines want to deliver the best results to searchers based on the search terms visitors enter. When building backlinks to your website, you have to …

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